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@moorebeautifully reviewing NYX Smushy Matte Lip Balms at 26:17 in a YouTube Shorts videoSmushy Matte Lip Balm"I immediately felt the hydration out of this formula, but it was also a little more pigmented than I expected it to be."$9.00@moorebeautifully reviewing NYX Fat Lip Oil at 39:24 in a YouTube Shorts videoFat Oil Lip Drip Chillz Cooling Lip Oil"Another one that I am hooked on just wearing on its own because I love them so much. And again, so comfortable. Same kind of formula, a little less reflective, shiny, but so beautiful."$9.00@carmelnicolebeauty reviewing NYX Lip IV Hydrating Gloss Serum at 41:14 in a YouTube Shorts videoLip IV Hydrating Gloss Serum"I heard that this specific shade was in a lot of bridal makeup looks because the stain that it leaves behind was the perfect shade of pinky nude that lasts."$11.99@ms.angiekim reviewing NYX Fat Oil Slick Click Shiny Lip Balm at 12:01 in a YouTube Shorts videoFat Oil Slick Click Shiny Lip Balm"And these are currently one of my most favorite lip products."$12.00

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Smushy Matte Lip Balm
4.7Variant: Squeeze N SizzleSmushy Matte Lip Balm
  • “I immediately felt the hydration out of this formula, but it was also a little more pigmented than I expected it to be”16:11–16:18
  • “This sets into a blurry matte finish, but it never really feels matte or completely dried down. Like it feels like lip balm. It definitely feels more moisturizing than other blurry lip products I've tried”16:24–16:31
  • “I didn't feel like I needed to reapply any more often than a typical lip balm”16:31–16:41
  • “They were really comfortable, not sticky at all”16:50–16:54
  • “What really sets this apart from the other dimethicone lip blur products I've tried is that the color doesn't settle into my lines and it does not catch around my dry patches”16:52–16:57
  • “5 hours later, before eating dinner, the color was still solid. It had slightly transferred to my water bottle straw, but it didn't look worn at all on my lips”
  • “Once I had dinner, there was still a soft wash of color left behind”17:38–17:42
  • “Honestly, very impressed by this. NYX got it right. I was wrong. I'm definitely going to be purchasing more shades”17:40–17:46
  • Source: Testing new makeup under $20 all week - Aug 25, 2025
Slashed BeautySlashed Beauty127K subscribers
4.5Variant: Swipe SeshSmushy Matte Lip Balm
  • “These NYX Smooy Matte Lip Balms are so unique. And frankly, I give huge points to anything that is incredibly unique”26:07–26:14
  • “When I tell you this is like putting on like the best silicone marshmallow on your lips, these feel incredible”26:17–26:24
  • “If you're going to wear them with anything else, they will peel”26:27–26:31
  • “They do feel incredibly hydrating because they just fill in all those dry cracks in your lips”26:38–26:43
  • “They make your skin feel so smooth”26:43–26:50
  • “They last a pretty good long time. They're very comfortable”26:48–26:52
  • “I like how innovative they are. So, I like these a lot”
  • “They have a really strong smell, which I love, but they smell like a like a fruity garden”
  • Source: Speed reviews of over 75 viral makeup products part 2 - Dec 23, 2025
Sophie 🎀Sophie 🎀1.9K subscribers
4.2Smushy Matte Lip Balm
  • “It's a kind of a lip balm. It looks like a mousse. It feels like a mousse on lips. It's slightly tinted and it stands a bit and no dryness. No dryness while wearing and it's not patchy”45:06–45:11
  • “If we compare this product to matte lip mousse from Krice, I'm not a big fan of this product from the main line because they are dry and they look patchy. This product is better”45:20–45:26
  • Source: Best Drugstore Makeup 2025 - Dec 18, 2025
Helga MuaHelga Mua12K subscribers
3Variant: Snuggle SznSmushy Matte Lip Balm
James CharlesJames Charles24M subscribers
Fat Oil Lip Drip Chillz Cooling Lip Oil
4.9Fat Oil Lip Drip Chillz Cooling Lip Oil
  • “Another one that I am hooked on just wearing on its own because I love them so much. And again, so comfortable. Same kind of formula, a little less reflective, shiny, but so beautiful”39:02–39:15
  • “If you get one of the really deeply tinted ones, I just feel like I'm just like a beautiful natural girl that's like walking around with hydrated lips. And I love these. They're a 10 out of 10 for me”39:24–39:29
  • Source: Best makeup under $10 that perform like high-end - Feb 10, 2026
Sophie 🎀Sophie 🎀1.9K subscribers
2Fat Oil Lip Drip Chillz Cooling Lip Oil
Angie KimAngie Kim5.2K subscribers
Lip IV Hydrating Gloss Serum
4.8Variant: Bubblegum BurstLip IV Hydrating Gloss Serum
Angie KimAngie Kim5.2K subscribers
4.5Lip IV Hydrating Gloss Serum
  • “I didn't actually know that these were a lip stain when I first tried it. Put it on and then I looked in the mirror hours later and I couldn't believe that it was still on my lips”41:04–41:10
  • “I like to apply a layer of it, leave it for a little bit and then kind of dab it off and it just leaves my lips looking naturally pigmented and I just think these are fantastic”41:14–41:20
  • Source: The best makeup of 2025 - Dec 29, 2025
Carmel NicoleCarmel Nicole21K subscribers
Fat Oil Slick Click Shiny Lip Balm
4.5Variant: Main Character, Going Live, Clout, Group Chat, No Filter NeededFat Oil Slick Click Shiny Lip Balm
Angie KimAngie Kim5.2K subscribers
Brand note

NYX is the drugstore brand that shows up when creators want affordable, functional makeup with actual shade options. The Wonder Snatch Lifting Setting Powder gets the most talk — it's mattifying and smoothing, but the tiny .2 oz size makes it expensive per ounce, and some find it gives flashback or doesn't control oil all day. The brand's lip stains also get consistent love for longevity and precision. Overall, NYX is a solid go-to for budget-friendly basics, but you have to watch the value on some products.

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