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4.9Variant: Princess AveWeightless Liquid Blush
4.8Variant: Princess AveWeightless Liquid Blush
  • “What I find so special about this particular shade is that sort of highlight, that pearly effect almost has like a lavender cast to it, which I think is so unique and beautiful”6:35–6:41
  • “This pigmentation was with two dots”6:52–6:59
  • “If you are someone that loves a pretty, girly, pinky blush, I'm going to insist that you try Princess Avenue”6:30–6:35
  • “I think this will also look beautiful on dark skin”7:04–7:13
  • “I think that this is going to be one of your go-to blushes for summer time because it is just so fresh and youthful and again gives you a glow without being sparkly or gritty or having any sort of fallout”7:17–7:25
  • Source: Incredible new drugstore makeup that blew me away - Apr 30, 2026
4.9Blush Stix
  • “This formula is so good”7:50–7:53
  • “It truly feels like something you would find at Sephora for like $30, but these are $10 each”
  • “They have beautiful colors to choose from”
  • “This formula, again, is the definition of effortless”
  • “It is so easy to apply, whether you're using it on top of foundation or you're using it on top of powder”7:54–7:59
  • “It gives you a luminous gorgeous glow”8:08–8:13
  • “They are intensely pigmented, so a little bit goes a long way”8:11–8:15
  • “They just look so good on the skin”8:13–8:17
  • Source: Best drugstore makeup launches of 2026 so far - May 25, 2026
4.9Blush Stix
4.9Variant: Cool ItBlush Stix
4.6Variant: High DemandBlush Stix
4.3Variant: Lucky YouInstant Crush Lip & Cheek Balm
4.8Variant: Feeling's MutualSuper Shock Blush
  • “This blush from ColourPop, their Valentine's Day collection”0:06–0:13
  • “It is stunning”
  • “I use this is the shade feelings mutual”0:24–0:29
  • “It's like a blush lighter and it's also like a cream”0:29–0:34
  • “It's not even like a straight up powder”0:31–0:36
  • “I just like tapped it on my cheek”0:34–0:39
  • “Luminous and pretty, but also like the cutest blush”0:47–0:52
  • “I think this is going to be my blush for Valentine's Day”0:52–0:56
Brand note

ColourPop is the budget-friendly brand that keeps showing up for brows, cheeks, and lips. The Brow Boss 24HR Lifting Brow Gel is the clearest anchor — creators consistently call it a solid hold without crunch, often comparing it favorably to pricier options. Their liquid blushes and glossy lip balms also get attention, though the balm has mixed feedback: some love the moisture and shine, while others find the taste and oily feel off-putting. If you want reliable, low-cost staples and don't mind occasional formula quirks, ColourPop delivers.

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