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IONI Cosmetics

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@juliedawnbeauty reviewing IONI Cosmetics Lip Pencil at 03:26 in a YouTube Shorts videoGel Lip Liner Pencil"The most versatile lip liner from the Dollar Tree is this one here from Ioni."-@juicyjas reviewing IONI Cosmetics 3D Faux Mink Lashes at 07:07 in a YouTube Shorts video3D Faux Mink Lashes"Ioni lashes at Walmart. These are dollar lashes."$18.00@juliedawnbeauty reviewing IONI Cosmetics Shea Butter Lipstick at 04:52 in a YouTube Shorts videoShea Butter Hydrating Buildable Lipstick"These lipsticks are so so hydrating on the lips and they just feel so so nice."$12.99@juliedawnbeauty reviewing IONI Cosmetics Camouflage Liquid Concealer at 05:36 in a YouTube Shorts videoCamouflage Liquid Concealer"Looks like it is giving us some good coverage."-@juicyjas reviewing IONI Cosmetics Gel Liner Pencil at 06:58 in a YouTube Shorts videoPencil Eyeliner"This eyeliner is really good."-@juliedawnbeauty reviewing IONI Cosmetics Hybrid Blush at 02:17 in a YouTube Shorts videoMousse Liquid Hybrid Blush"This is a very bright, intense pink, so it doesn't take much of it to blend it out here."-@juliedawnbeauty reviewing IONI Cosmetics Eyeshadow Primer at 17:55 in a YouTube Shorts videoEyeshadow Primer"This stuff is even more like grippy I feel like than the Milani eyeshadow primer."-@emilynoel83 reviewing IONI Cosmetics Lash Glue at 20:12 in a YouTube Shorts videoEverlasting Lash Glue"It does not cause irritation on my lash line."$4.66@juliedawnbeauty reviewing IONI Cosmetics Brow Duo Pomade + Brush at 04:09 in a YouTube Shorts videoBrow Duo Pomade + Brush"I do really enjoy this pomade."-@juliedawnbeauty reviewing IONI Cosmetics Lip and Cheek Tint at 20:58 in a YouTube Shorts videoPink Cowgirl Lip & Cheek Tint"I just think that these are so pretty."-@juliedawnbeauty reviewing IONI Cosmetics Pink Cowgirl Mascara at 03:26 in a YouTube Shorts videoPink Cowgirl Mascara Juniper Black"Several of you guys told me that this is a good mascara."-@juliedawnbeauty reviewing IONI Cosmetics Pink Cowgirl Hybrid Blush at 05:01 in a YouTube Shorts videoPink Cowgirl Hybrid Blush"Some of you guys were telling me in that video like in the comments that these were really really good."-@juliedawnbeauty reviewing IONI Cosmetics Eye Pencil at 27:05 in a YouTube Shorts videoEye Pencil"This is such a good like coal type of pencil liner. Like it smudges out really easy, but once it sets up, like it's going to stay lasting all day."-@kellystrack reviewing IONI Cosmetics Face Glow Body Illuminizer at 03:22 in a YouTube Shorts videoFace Highlight & Bronzer"This smells just like cupcakes. The smell is strong. If you're sensitive to scent, you're not going to like this."$39.99@kellystrack reviewing IONI Cosmetics Energizing Glow Mist at 14:25 in a YouTube Shorts videoEnergizing Glow Mist"It's still kind of strong. So, this is going to be one you're going to want to hold away from you when you spray."-@juliedawnbeauty reviewing IONI Cosmetics Pink Cowgirl Wild West Single Shadow at 09:57 in a YouTube Shorts videoPink Cowgirl Wild West Single Shadow"I wanted to revisit this Ioni Wild West eyeshadow in shimmer teal."-@juicyjas reviewing IONI Cosmetics Blush Stick at 12:40 in a YouTube Shorts videoBlush Creamstick"Very bright. It's kind of like a bright coral."$2.50@juicyjas reviewing IONI Cosmetics 3D Foam Ink Lashes at 18:07 in a YouTube Shorts videoFeathery Cluster Long"I actually really like them cuz they're kind of like your lashes but better. Not super voluminous, not too long. They just enhanced my natural lashes a little bit. Super cute."$1.50@juicyjas reviewing IONI Cosmetics Lip Plumper Gloss at 14:48 in a YouTube Shorts videoLip Plumper Gloss"Ooh, it's pretty."$2.99@jessicathedollardiva reviewing IONI Cosmetics Liquid Liner at 15:49 in a YouTube Shorts video9950-LQEL Liquid Eyeliner"This really kind of reminds me of the Wet N Wild Breakup Proof."$15.00@juicyjas reviewing IONI Cosmetics Optimus Glow Ocean Dew Mist at 19:21 in a YouTube Shorts videoOptimist Glow Facial Calming Spray"The Optimus Glow Setting Spray from Ioni is extra glowy, so if you have dry skin, I think you would really like this."$2.50@juliedawnbeauty reviewing IONI Cosmetics Melting Lip Balm at 34:40 in a YouTube Shorts videoMelting Lip Balm"That looks really nice over top of that."-@tati reviewing IONI Cosmetics Blush at 04:20 in a YouTube Shorts videoRose Blush"This is actually really cute. For a dollar 25, yes. I think this is fantastic."$2.50@juicyjas reviewing IONI Cosmetics Soft Liquid Lip and Cheek Color at 13:17 in a YouTube Shorts videoSoft Liquid Lip and Cheek Color"I like that color. It's pretty bright."-

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Gel Lip Liner Pencil
4.9Variant: Warm NudeGel Lip Liner Pencil
Julie Dawn BeautyJulie Dawn Beauty69K subscribers
4.9Variant: True BrownGel Lip Liner Pencil
Julie Dawn BeautyJulie Dawn Beauty69K subscribers
4.9Variant: PlumGel Lip Liner Pencil
Julie Dawn BeautyJulie Dawn Beauty69K subscribers
4.8Variant: True BrownGel Lip Liner Pencil
juicyjasjuicyjas1.1M subscribers
3D Faux Mink Lashes
Shea Butter Hydrating Buildable Lipstick
4.5Variant: MauveShea Butter Hydrating Buildable Lipstick
Julie Dawn BeautyJulie Dawn Beauty69K subscribers
Camouflage Liquid Concealer
Variant: Cool LightCamouflage Liquid Concealer
  • “I do really like the undertone on this. Like when it comes to shadewise, like this is definitely the best match for me”5:29–5:34
  • “This concealer is more light to medium coverage. It's a very thin formula”5:36–5:47
  • “I don't have issues with this looking heavy or cakey because the formula is just so thin. Like, it's really liquidy”5:51–5:59
  • “It's got great coverage. Like it's not too drying and yeah, I just I really love that concealer. I think it's so good”7:22–7:27
  • Source: Best dollar tree makeup products by category - Jun 9, 2026
Julie Dawn BeautyJulie Dawn Beauty69K subscribers
Pencil Eyeliner
Mousse Liquid Hybrid Blush
4Variant: Callie PinkMousse Liquid Hybrid Blush
  • “This is a very bright, intense pink, so it doesn't take much of it to blend it out here”2:09–2:15
  • “I do find this to be a little bit easier to apply than just like a straight like really pigmented liquid blush like from E.L.F”2:17–2:23
  • “It doesn't look as crazy on”2:35–2:40
  • “It's also another reason why I liked the other shade in this line. It was just really easy to blend out and build up”2:39–2:44
  • “Really pretty color”2:47–2:49
  • “Seems like that worked completely fine over top of powder”8:11–8:20
  • “Still looking good”
  • Source: Dollar tree makeup 8 hour wear test - Jun 4, 2026
Julie Dawn BeautyJulie Dawn Beauty69K subscribers
Eyeshadow Primer
Everlasting Lash Glue
Brow Duo Pomade + Brush
4.5Variant: Dark BrownBrow Duo Pomade + Brush
Julie Dawn BeautyJulie Dawn Beauty69K subscribers
4.5Variant: Dark BrownBrow Duo Pomade + Brush
  • “It is very creamy and pretty pigmented”6:26–6:33
  • “I do feel like the shade on this is a pretty good match”
  • “It's not too warm toned or too cool toned. It's a good neutral”6:42–6:50
  • “I would say that this stuff works kind of like a brow powder, but it is pretty intense. So, just have to like make sure you don't go in super heavy-handed with it”6:47–6:53
  • “I feel like it's giving 2016 brows”
  • “If you like 2016 eyebrows, like the way that looks, like more kind of filled in ombre type of look, I definitely think this product could give you that”7:10–7:15
  • “Maybe it just takes this product a little bit to like completely set”7:28–7:36
  • “My brows still look really nice”36:04–36:09
  • Source: Dollar Tree Makeup Wear Test: 8 Hours - May 14, 2026
Julie Dawn BeautyJulie Dawn Beauty69K subscribers
Pink Cowgirl Lip & Cheek Tint
4.8Variant: Bonnie PinkPink Cowgirl Lip & Cheek Tint
Julie Dawn BeautyJulie Dawn Beauty69K subscribers
Pink Cowgirl Mascara Juniper Black
4Variant: Juniper BlackPink Cowgirl Mascara Juniper Black
  • “Several of you guys told me that this is a good mascara”25:11–25:17
  • “The formula on this one definitely feels a little bit more wet”27:04–27:10
  • “I think I do like this better than the Essence Call Me Queen. This doesn't feel quite as wet as that mascara”
  • “The IONI Cosmetics mascara might be like a little bit more black than the beauty intuition and maybe slightly a little bit more volumizing”
  • “The IONI Cosmetics one feels a little sticky”31:08–31:12
  • “The mascara is holding up well. Like no smudging, no flaking”33:45–33:56
  • “The mascara has not smudged or flaked. Like both of them have held up really well”35:41–35:50
  • Source: Dollar Tree Makeup Wear Test: 8 Hours - May 14, 2026
Julie Dawn BeautyJulie Dawn Beauty69K subscribers
Pink Cowgirl Hybrid Blush
3.8Variant: Shilah BrownPink Cowgirl Hybrid Blush
  • “Some of you guys were telling me in that video like in the comments that these were really really good”8:25–8:32
  • “I think that these blush balm type products for me are a little bit easier to apply”9:18–9:28
  • “It is a really pretty color. This is like a warm tones kind of mauve pink”10:14–10:19
  • “Seems like it's building well”10:19–10:23
  • “They smell kind of floral, like almost like a floral soap”10:23–10:30
  • “It's got like a little bit of like a glow to it. Like it's like a balm almost like it kind of has a little bit of not really greasy but almost like a balm type of feel to it”10:42–10:48
  • “The blush is holding up good”33:42–33:46
  • “That blush built up well, like adding a little bit more”
  • Source: Dollar Tree Makeup Wear Test: 8 Hours - May 14, 2026
Julie Dawn BeautyJulie Dawn Beauty69K subscribers
Eye Pencil
Face Highlight & Bronzer
3.5Variant: Golden GleamFace Highlight & Bronzer
Kelly StrackKelly Strack1.1M subscribers
Energizing Glow Mist
3.5Energizing Glow Mist
Kelly StrackKelly Strack1.1M subscribers
Pink Cowgirl Wild West Single Shadow
4.5Variant: Shimmer TealPink Cowgirl Wild West Single Shadow
Julie Dawn BeautyJulie Dawn Beauty69K subscribers
Blush Creamstick
4.2Variant: RaspberryBlush Creamstick
juicyjasjuicyjas1.1M subscribers
Feathery Cluster Long
Lip Plumper Gloss
9950-LQEL Liquid Eyeliner
Optimist Glow Facial Calming Spray
Melting Lip Balm
Rose Blush
Soft Liquid Lip and Cheek Color
4.2Variant: Dragon FruitSoft Liquid Lip and Cheek Color
juicyjasjuicyjas1.1M subscribers
Brand note

IONI Cosmetics is a Dollar Tree brand that consistently surprises creators with its quality for the price. The standout is the blush range — creamy, pigmented, blendable, and often compared to higher-end formulas. The Everlasting Lash Glue is a clear anchor: sensitive-skin-friendly, quick-setting, and all-day hold. That said, the brand has misses — some lashes have stiff bands, and the heavily scented Face Highlight & Bronzer can be irritating. Overall, IONI is a solid budget option for everyday makeup, especially if you're into bold blush and reliable lash glue.

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