- “It is pigmented and you don't need much”1:02–1:05
- “If you just take a small drop of it, it's enough to provide beautiful coverage on the skin while still allowing your skin to look like skin”1:08–1:13
- “It does not feel heavy. It's not matte. It doesn't sink into fine lines and wrinkles”1:20–1:25
- “It doesn't emphasize those minor lines that we start to get as our skin ages”1:22–1:32
- “It wears fantastically well throughout the day”1:34–1:39
- “It's an amazing find. If you've not tried it yet, you have to because it's phenomenal”1:36–1:41
- Source: Affordable drugstore makeup for mature skin under $20 - Nov 28, 2025
e.l.f. Cosmetics
See Reviews of These Products
Halo Glow Skin Tint SPF 50"It is pigmented and you don't need much."$18
Suntouchable Whoa Glow Broad Spectrum SPF 30 Sunscreen"I have gone through so many bottles of this."$15.00
Suntouchable! Invisible Sunscreen SPF 35"The e.l.f. Cosmetics Suntouchable Invisible Sunscreen SPF 35 at $14 would be your widely available drugstore alternative."$15Browse More
- “It has SPF 15. It's mineral SPF. It's water resistant. It's also supposed to be hydrating and serum-like”1:24–1:30
- “I'm surprised at the coverage of the skin tint. It's supposed to give a lighter coverage, but also have the ability to be built up”1:33–1:40
- “I think it gives probably right about at a medium level of coverage if you build it up, but if you just do a sheer layer, yes, you can absolutely get that light coverage”1:43–1:49
- “It has this like natural, dewy finish, but not sweaty or anything like that”1:53–1:59
- “It sits really beautifully on the skin”2:01–2:06
- “With that SPF, it doesn't have any white cast either, which is really really nice”2:04–2:10
- “You can see it does give up to a medium coverage if you wanted to build it up”2:36–2:44
- “It doesn't look too heavy when you do that either”2:44–2:53
- Source: New and viral e.l.f. cosmetics drops review - Jun 29, 2026
- “What I love about this is this provides an SPF of 50, you guys”1:07–1:13
- “It also has skincare benefits to it”
- “It's very lightweight”
- “I love the glow that this gives the skin”1:48–1:54
- “It's a really soft kind of subtle glow”1:51–1:57
- “It's not greasy”
- “That just left the skin so nice and just healthy looking”2:30–2:36
- “The skin has a little bit of a glow”
- Source: Affordable summer makeup that looks expensive - Jul 6, 2026
- “I really do just love the e.l.f. Cosmetics Halo Glow foundation”2:12–2:16
- Source: Sweat-Proof Drugstore Glam for My National Anthem Performance - Apr 27, 2026
- “I think if you have very dry skin, you're on a budget and you want something that feels similar to like the IT Cosmetics CC Cream or even the Saie Sun Melt Tinted Moisturizer, I could see you loving this”38:32–38:43
- “I think this is more blurring and elegant than like the Ilia Super Serum Skin Tint”38:58–39:04
- “I think it's more blurring and even more elegant than the Tower 28 and it wears beautifully”39:00–39:12
- “I'm always surprised at how well it wears on my skin”39:08–39:16
- “This does have zinc oxide in it, but it does not have the weird crackly dry down on my skin that looks awkward”39:14–39:21
- “This is affordable and very very good in my opinion”39:37–39:45
- “It does feel like the affordable alternative to something like the CC oil Tint and Protect, something like the Ilia, something like the Tower 28. It's just really fantastic, super creamy, and really just delicious on the skin”50:25–50:29
- Source: Best skin tints of 2026 and ones to avoid - May 22, 2026
- “This is the Halo Skin by e.l.f. Cosmetics, Wicked Glowy”0:13–0:17
- “Wicked! So glowy, but it actually wears so beautiful on the skin”0:15–0:21
- Source: Best drugstore makeup of 2025 - Dec 11, 2025
- “It's actually similar in texture to the Aboran one”6:30–6:34
- “It's like a medium thickness, but also gives a nice finish”6:38–6:42
- “This doesn't make you look greasy. Yeah, it's really really nice. I really like it”7:36–7:44
- Source: Best makeup of 2025 - Jan 22, 2026
- “This one was also pretty difficult to get the 1/4 tsp of sunscreen”8:57–9:02
- “It is very much giving, in my opinion, peanut butter baby if you use the 1/4 tsp of sunscreen”9:12–9:20
- “I really like this formula and I really like the finish”9:23–9:27
- “I like wearing this on top of my usual SPF as like an added SPF skin tint”9:27–9:33
- “On its own, I don't think this is going to work because again, it's giving peanut butter baby”9:33–9:36
- “I do think it's giving hella greasy”9:42–9:46
- “It says water resistant 80 minutes, which is I think a really great feature of this product”9:53–9:58
- “I would put this at good. It's not the best, but for $14, I still think that's pretty damn good”
- Source: I tested and ranked 13 viral tinted sunscreens on brown skin - Jul 4, 2026
- “I have gone through so many bottles of this”10:07–10:11
- “I love it underneath my foundations because it adds that glow, luminosity, protects my skin”10:23–10:28
- “It doesn't break me out and it's super affordable”10:31–10:31
- “It's hands down my favorite SPF”10:33–10:33
- Source: Budget-friendly skincare alternatives to expensive products - Nov 24, 2025
- “My favorite sunscreen from the drugstore is the e.l.f. Cosmetics Suntouchable Whoa Glow”1:11–1:17
- “Using the Sunbeam shade, which is, I think, like the original”1:17–1:24
- “Like, tinted, but barely tinted”1:20–1:24
- “This is what your skin should look like before you put your makeup on top of it”1:24–1:28
- “Literally, nearly reflective”1:28–1:32
- Source: Affordable Drugstore Makeup Routine - May 11, 2025
- “I personally like the Whoa Glow one better because it has a little bit of a sheen to it”8:42–8:46
- “Since I'm dry skin, I need that glow, that luminosity”8:48–8:49
- “If you have combination to oily skin, I would say get the invisible one cuz it doesn't have that sheen to it”8:49–8:52
- Source: Drugstore products that beat high-end, according to a formulator - Jan 25, 2026
- “Her biggest thing is have very glowy, almost glass-like skin for your makeup application”0:26–0:32
- Source: Trying the Viral Shelby Ann Makeup Tutorial - Jul 21, 2025
- “The e.l.f. Cosmetics Suntouchable Invisible Sunscreen SPF 35 at $14 would be your widely available drugstore alternative”7:51–7:56
- “Also very similar in texture and ingredient profile, and this one actually offers 80 minutes of water resistance, so it's actually a step up in that department”7:56–8:02
- Source: Science-backed skincare dupes saving patients thousands - May 29, 2026
- “It looks kind of like a cloudy paste when it comes out”2:40–2:45
- Source: Casual after-pool makeup re-do - Jun 27, 2026
Brand note
e.l.f. Cosmetics is the drugstore brand that keeps showing up in creators' routines as a reliable, affordable alternative to high-end staples — especially in complexion and eye products. The Lash XTNDR Tubing Mascara is the clearest hero here: it's a legit tubing formula that won't smudge or run, removes easily, and has a brush that's easy to control, making it a go-to for lower lashes or watery eyes. The trade-off is that some products, like the Camo Liquid Bronzer, are highly pigmented and require a careful hand to avoid overwhelming the face.
Shop Paths
Some links are affiliate links.










