e.l.f. Cosmetics

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Gloss Mode Treatment Oil"The Elf oil looks like it's a bit thicker when you dispense it, but it's something that has more of that chew just like silicone-like slip feel to it. It's very slickery and slippery. But it doesn't feel greasy to me like an actual oil."$10

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Gloss Mode Treatment Oil

4.2

“The Elf oil looks like it's a bit thicker when you dispense it, but it's something that has more of that chew just like silicone-like slip feel to it. It's very slickery and slippery. But it doesn't feel greasy to me like an actual oil”20:10–20:14
“It takes less of that Olaplex oil to make my hair look greasy and stringy and weigh it down than it does that Elf oil”
“Elf just feels lighter in my hair but still gives me all those benefits that I'm looking for”
“I think visually, I don't really see a difference in terms of smoothing or adding shine. They both do a really nice job”
“Elf comes out on top for me and is something that I definitely prefer”20:12–20:16
“If you are looking for something that is cheaper than high-end options, then Elf is definitely a really nice $10 hair oil that smells incredible”22:42–22:46
Source: E.L.F. Haircare Dupes vs High-End: Ingredient Comparison - Jul 5, 2026

Abbey Yung840K subscribers

Brand note

e.l.f. Cosmetics is the drugstore brand that keeps showing up in creators' routines as a reliable, affordable alternative to high-end staples — especially in complexion and eye products. The Lash XTNDR Tubing Mascara is the clearest hero here: it's a legit tubing formula that won't smudge or run, removes easily, and has a brush that's easy to control, making it a go-to for lower lashes or watery eyes. The trade-off is that some products, like the Camo Liquid Bronzer, are highly pigmented and require a careful hand to avoid overwhelming the face.

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